advertising
Elon Musk said Twitter has seen a ‘massive drop in revenue’ as more brands pause ads
Technology
November 8, 2022
Elon Musk said Twitter has seen a ‘massive drop in revenue’ as more brands pause ads
CNN — Elon Musk said Friday that Twitter has seen a “massive drop in revenue,” as a growing number of…
Uber launches advertising unit to let marketers target ads based on where you go
Technology
October 24, 2022
Uber launches advertising unit to let marketers target ads based on where you go
CNN – Uber is launching an in-house advertising division and rolling out its own form of targeted digital ads as…
Tara Emad becomes first face of Chanel in the Middle East
Fashion
October 18, 2022
Tara Emad becomes first face of Chanel in the Middle East
Tara Emad, the young Egyptian actress, was chosen by the owner of the famous brand Chanel Beauty to be a…
Video| Cottonil suspends controversial commercial ad
Egypt
April 27, 2020
Video| Cottonil suspends controversial commercial ad
Egyptian company Cottonil said on Sunday that it has pulled its video advertisement “Ibn al-Jeran” (The Neighbors’ Son), which provoked…
US feds, states could join forces on Google probes: report
Technology
January 27, 2020
US feds, states could join forces on Google probes: report
The US Justice Department and state attorneys general are meeting this week for talks on their concurrent investigations into possible…
Facebook presents Egypt’s SWVL app success story
Egypt
April 15, 2019
Facebook presents Egypt’s SWVL app success story
Facebook presented the success story of the Egyptian private transport company SWVL, pointing out that it has reinvented means of…
Divided America of Trump era challenges ad industry
World
September 9, 2018
Divided America of Trump era challenges ad industry
Nike’s unexpected move this week to feature Colin Kaepernick in a major ad campaign met instant condemnation in some…
Benetton condemned for using rescued migrants in adverts
World
June 20, 2018
Benetton condemned for using rescued migrants in adverts
French charity SOS Mediterranee has lashed out at clothing giant Benetton over an advertising campaign featuring a photograph of…
Ads fuel Facebook profit growth
Technology
July 28, 2017
Ads fuel Facebook profit growth
Facebook’s profits increased by 71 percent for the second quarter of 2017 compared to the same period last year, it…
Beverage company investigated for soft-drink advert that ‘insulted’ the military
Egypt
October 29, 2016
Beverage company investigated for soft-drink advert that ‘insulted’ the military
The Consumer Protection Agency (CPA) has referred Al-Ahram Beverages Company to prosecution for an advertisement on Facebook that allegedly insults…